Blog Shift – From Life Underwriting Expert to Professional Writer (gasp)

As I typed the title I heard a collective gasp from the Force.  You can’t be serious?  Professional writer?  Do you know how hard it will be to make a living?

Yes, as a matter of fact I do.

I have this to say to my legions of followers:  do not panic.  Here are the service offering changes to expect this year:

  • I will continue to offer my consulting services on a limited basis to select clients.
  • Life underwriting expert witness litigation support services will continue to be provided.
  • Technical underwriting services are fully committed at this time.
  • Professional corporate writing services for life insurance companies and their respective distribution channels.

There are a lot of very smart people in business today; there are not a lot of good writers. Couple this with the fact that companies need to produce more words, via a greater number of channels, than ever before, and you quickly come to realize that the corporate landscape is rife with opportunity for those who know how to communicate, you know, good.  I.J. Schecter

Here is what to expect from this blog:

  • More natural writing posts.  As I transition to more writing for hire I need to write more.  This blog will the primary landing area for my brain droppings.
  • Less links to what I consider to be essential reading for professional life underwriters.  The links to relevant articles will continue, just not in the frequency and quantity of the past five years.
  • More painfully blatant examples of shameless self-promotion.  Got to eat.  And yes, I still have a mortgage, one child in medical school, one child still an undergraduate, three cars and and a nasty writing habit to support.

I look forward to helping you succeed in your business.

Thanks for reading and your continued support.

What a Messy Desk Says About You – NYTimes.com

In the study by Dr. Vohs, disordered offices encouraged originality and a search for novelty. In the final portion of the study, adults were given the choice of adding a health “boost” to their lunchtime smoothie that was labeled either “new” or “classic.” The volunteers in the messy space were far more likely to choose the new one; those in the tidy office generally opted for the classic version.

“Disorderly environments seem to inspire breaking free of tradition,” Dr. Vohs and her co-authors conclude in the study, “which can produce fresh insights.”

My office is fine the way it is.  I know what is in every pile.  Now I have some evidence that the way I work is more creative.  STFU!

via What a Messy Desk Says About You – NYTimes.com.

Walking to Work Cuts Obesity, Diabetes Risk

Active modes of traveling to work, such as walking or biking, were associated with a lower likelihood of obesity and diabetes, U.K. researchers found.

Compared with using driving a car or taking a taxi, walking to work was associated with a 20% reduced risk of being obese and a 40% reduced risk of diabetes, according to Anthony Laverty, MSc, of the Imperial College London, and colleagues. Those who cycled to work had a 37% lower risk of obesity and a 50% lower risk of diabetes.

via Walking to Work Cuts Obesity, Diabetes Risk.

One of the downsides of working from home.  So I suppose having my office down the hall from my bedroom increases my risk of obesity and diabetes.

Great.  Pass the chocolate please.

Your Brand Follows the Work – Nilofer Merchant – HBR

Your Brand Is the Exhaust Fume of the Engine of Your Life – Nilofer Merchant – Harvard Business Review.

Focus on the work.  Your personal brand follows.  Don’t let the goofy title dissuade you from clicking the link and reading the post.  The author is thought provoking and absolutely spot on.

We talk about “reinventing your brand” when in reality the goal is to reinvent what you work on. We talk about the “brand called you” when we talk about being able to do more of the work you love to do. We talk about ways to “deliver on the impact equation” without asking first, “what is it you want to impact?” We are told by marketing gurus that “everyone now owns a media company!” — as if somehow this is, itself, the goal — rather than a means to an end. Marketing has become the default language — the lingua franca of the day — that we use to describe work, and it is distorting how we evaluate what matters.

What is it you care about? It takes courage to find and follow an individual path; finding our own path takes us off the path that others are following, in directions that can seem distinctly alone.

As Telecommuting Debate Rages, Aetna Sticks by Big At-Home Workforce – Insurance & Technology

In 2012, 63 percent of companies allowed employees to work some hours from home compared with 34 percent in 2005, according to the National Study of Employers, which was produced by the Society for Human Resource Management and the Families and Work Institute.

A 2010 survey by SHRM, the human resources industry’s largest trade group, said that providing flexible work arrangements such as telecommuting, part-time work and phased-in retirement was the best way to attract and retain the best workers. And 20 percent of companies allow workers to work full-time from home.

Of health insurer Aetna’s 35,000 employees, 14,500 do not have a desk at Aetna, a move that the company’s top executives, CEO Mark Bertolini and national business chief Joseph Zubretsky, have said helps cut costs in real estate.

via As Telecommuting Debate Rages, Aetna Sticks by Big At-Home Workforce – Insurance & Technology.

HT – Hank George

Change This – Lay Off Your Buildings, Not Your People!

Change This – Lay Off Your Buildings, Not Your People!.

It amazes and disappoints me that we treat humans more poorly than we do our buildings.
We treat them as more fungible. Our building leases are for set periods of time, and we can’t
get out of them, so we lay off our people and keep the buildings. There’s always a mismatch
in that businesses are continuously looking for talented people, but in tough times they have too
many people in aggregate, and in boom times they lose a lot of business opportunity because
they don’t have the bodies on hand to capture it. There’s a better way to address this challenge:
being less reliant on physical buildings, which will enable a more elastic workforce.

 

 

New Research: What Yahoo Should Know About Good Managers and Remote Workers – E. Glenn Dutcher – Harvard Business Review

We found that individual effort was highest in the 100%-in-house teams. The addition of remote workers reduced the in-house workers’ exertion.

And why did the in-house people reduce their effort when a teleworker was added to the team? Because they believed that the teleworkers were less productive. Which wasn’t true, by the way. We found no evidence that the teleworkers were shirking.

The implication is that teams containing teleworkers would benefit from knowing that remote members are working just as hard as everyone else. Managers can play a role in this, providing data about teleworkers’ productivity. Our research indicates that if team members know that all other members are working hard, the negative effect of including teleworkers in teams goes away.

So companies don’t have to get caught in a tug-of-war between letting their employees work remotely or forcing them to come to work and collaborate. Collaboration can happen even among in-house employees and teleworkers. It simply takes a different managerial skill set.

via New Research: What Yahoo Should Know About Good Managers and Remote Workers – E. Glenn Dutcher – Harvard Business Review.

How Self Storage Facilities Are Wooing Business Customers & Why You Should Pay Attention – The Frugal Entrepreneur

Many assume that the only business use a self-storage facility can offer is storage. But today many of these facilities are now offering a complete range of services such as mail-boxes, office facilities, showers, meeting rooms, and even pick up and delivery that can help numerous businesses on a daily basis. Some self storage companies block off a certain set of the storage units specifically for business use.

via How Self Storage Facilities Are Wooing Business Customers & Why You Should Pay Attention | The Frugal Entrepreneur.

Showers?

5 Reasons To Pick Up The Curator Habit

One way to lighten your content writing load is by becoming a trusted curator. Instead of putting the burden on yourself to write the content, you can take advantage of the content others are creating (and you’re already reading) in your industry by sharing links, pointing your readers to third-party resources, and highlighting the smart things that others are saying.

via 5 Reasons To Pick Up The Curator Habit | Small Business Trends.

I’ve been doing this for years.  Now there is a name for what I’ve been doing – content curator.  Kind of sexy, is it not?