Companies Take Steps to Curb Worker Burnout – News OK

One strategy Goldman Sachs has been trying is to make people feel less at risk in their jobs. That\’s not easy in most companies, much less so in investment banking.

To keep junior analysts from burning out, the bank has decided to start hiring first-year analysts as permanent employees, instead of taking them on as contract workers. It is also encouraging them to not work weekends.

via Companies take steps to curb worker burnout | News OK.

Life/work balance is a choice, not another corporate initiative.  You have one life.  Make the right choice.

US Hospitals Look to Provide Insurance for Poor Patients – FT.com

US hospitals are exploring ways to buy “Obamacare” insurance plans for their sickest and poorest patients as they strain under the weight of tens of billions of dollars in uncompensated costs from the uninsured.

via US hospitals look to provide insurance for poor patients – FT.com.

READ THIS NOW – Writing Wednesdays: “Poof Goes the Middle Class”

People are becoming entrepreneurs. The mind-set of the employee is vanishing like the factory where it was born. It has to. We’ll all die if we wait for some force outside ourselves—business or government—to bring us jobs or teach us who we are or how we ought to live.

We have to invent our own ways, and that’s just what we’re doing.

via Writing Wednesdays: “Poof Goes the Middle Class”.

Poof goes the middle class – latimes.com.

A couple of weeks ago I caught up with my old college buddy on the phone.  I asked how his son was doing after taking refuge in his parents’ basement post college graduation.

“Michael’s doing great.  He moved out to Brooklyn and is doing project work.  Very happy, very busy.  Michael has four or five projects on the go.”

Call it what you want – freelancer, contract worker, portfolio careerist.  The employee mindset is becoming a thing of the past.

Blue Bunny to Lay Off 58 workers – The Des Moines Register | desmoinesregister.com

The cut comes at a time when Iowa also is being buffeted by big layoffs at Wells Fargo & Co. and the former Aviva USA insurance company, now known as Athene. The Iowa unemployment rate increased to 4.9 percent in August from 4.8 percent in July, but it remains one of the lowest in the U.S.

via Blue Bunny ice cream manufacturer to lay off 58 workers | The Des Moines Register | desmoinesregister.com.

Memo to Blue Bell and Braum’s:

Bigger is not always better.

Google Hummingbird: Are You Still Playing Russian Roulette with Google? – Copyblogger

However, the funny bit about our endless quest to know how Google ranks pages is that the truth has always been right in front of us: do the hard work of knowing your customer inside and out, establish your authority, and deliver the high-quality content they need.

via Google Hummingbird: Are You Still Playing Russian Roulette with Google? | Copyblogger.

This is a seriously good article.  I recommend it highly if you are trying to establish an online brand.