Networking for Survival – HBR

Without the network, you don’t get new ideas into your organization, you don’t see trends and issues that affect you and your customers, you don’t grow and develop your people with new challenges and opportunities, you aren’t attractive for young talent, you don’t learn about new technologies or business models, you don’t create new markets and you risk deluding yourself with your own ideas. You don’t increase your own value and advance your own career. Without the network you stagnate, you become stale. With the network you grow, provide meaningful and valuable solutions to your customers and not just survive, but thrive.

via Networking for Survival – Deborah Mills-Scofield – Harvard Business Review.

Great post and well worth reading.  One comment caught my eye,

When new forms of communication emerge, don’t just look at how to improve what you’re doing already, but at new ways of doing.

I immediately thought of social media as a new way of doing.  My transition from a dumb phone to a smartphone is a new way of doing (for me).  One of my new projects for the New Year is to create a Google+ business page.  Is this an “improvement”?  Not really.  It’s just a new way of doing.

Humankind 2012: The Transformation of Aspiration

Leo Lens.

I stumbled upon the Leo Burnett advertising agency website while researching brands.  Click the link to be taken to a short video and article summary of our challenges and opportunities in the year ahead.  Embers of opportunity abound, little opportunities just waiting for someone to pick them.

Well worth a few minutes of your time.

Over 700,000 Android Devices Activated Daily

Google’s Andy Rubin: Over 700,000 Android devices activated daily – latimes.com.

Android-powered devices are the No.1 target for cyber crooks in the mobile phone arena. Popular bill-paying methods and apps on smartphones are expected to be major targets.

via Smartphones offer easy access to malware purveyors | Herald Sun.

OK. I’ll admit to writing somewhat smugly about not owning or using a smartphone in a post two weeks ago.  I’m glad I didn’t make a comment about never owning or using a smartphone because I am now one of the 700,000 Androids that get activated daily.

Resistance is futile.  But you still have to be smart about how you use your smartphone.  See the second link above.

Change This – The Promise of Entrepreneurship

We are made to believe that when it comes to business success, bigger is always better. In our super-sized, consumption-oriented culture, not even small business is exempt from the pressure to grow for growth’s sake. We fixate on top-line revenue growth and increasing numbers of employees and locations. We pepper entrepreneurs with questions such as, ‘What are your plans for expansion? What’s next? How many cities will you go to?’ instead of asking what their goals are or why they started their business in the first place. When talk about growth we focus on speed, not sustainability. When we talk about success we focus on size, not satisfaction.

via Change This – The Promise of Entrepreneurship.

From the Change This website:

Adelaide Lancaster is the co-founder of In Good Company, a community, business learning center and coworking space for women entrepreneurs in Manhattan. She is a small business expert and has advised thousands of women entrepreneurs on how to create businesses that meet their needs and keep them satisfied over time. She earned two graduate degrees in psychology from Columbia University and her undergraduate degree from Colgate University. ingoodcompany.com

GYL here – this manifesto really hit home for me.  I am 5.5 years down the Path and I would have to say the effort and sacrifice is worth it.  So if you’re on your Path or if you are not and considering getting on your own Path, you ought to read this.  The link takes you to the Change This website.  Once there you can download a PDF of the manifesto.

 

 

Bob MacDonald on What’s So Hard about Doing the Right Thing?

In the abstract it is easy to say that doing the right thing is – at the very least – reporting the improper activity. But what if your report seems to be ignored? Are you off the hook and have no further responsibility? Even worse, if you do report it and your boss survives with nothing more than a reprimand, what might this do to your personal well-being and your future with the company? In theory, of course, you could quit your job and find another; but in this economy, is that possible? Is now the right time to put you and your family’s financial future at risk? You could go halfway and say nothing while you look for another job, but is that the right thing to do?  This type of enigma is not an academic exercise. Anyone who has ever been in the business world, with ambitions to be successful and rise up the pyramid and support a family knows this type situation – and a wide variety of others – is more reality than theory. The real questions are: At what point are you willing to dilute or even trade in “doing the right thing,” to protect your career by “going along to get along”? At what point do you break and become willing to rationalize the elements of “doing the right thing?”

via What’s So Hard about Doing the Right Thing?.

Bob’s right.  Read his entire blog post to understand why it is not easy to do the right thing.  Thanks Bob and please keep writing and sharing.

Quiet Please…Life Underwriting Expert Witness Personal Branding Exercise in Progress

Only Your Brand Will Save You – Dorie Clark – Harvard Business Review

Starting today, think about how you can own your niche and build your audience. If you care about insuring yourself against hard times, the only true safety is in developing a personal brand that’s better known — and therefore more powerful — than that of your competitors, or even your employer.