More on Flight Risk

Employee Loyalty Waning as National Unemployment Rate Continues to Fall

No, we are not talking about holes in 737’s.  We are talking about MetLife’s 9th Annual Study of Employee Benefits Trends.  I always credit my sources so instead of a direct link to the MetLife study I’ve linked the article where I first read about the study.  There is a link at the bottom of that article to the download page at MetLife.

Think Brand Strategy NOT Social Media Strategy

Sanders Says – You don’t need a social media strategy

Sanders Says – Brand strategy first, social media tactics second

You don’t need a social media strategy – You need a brand strategy that leverages social media.  Don’t get off the brand strategy just because there’s a new communications channel, that’s how you lose the plot as a brand.  Technology is the tail, not the dog.

Here are two links to two blog posts by Tim Sanders.  If your company is struggling with social media these articles will help.