Technology

John Locke – Lessons From a Expert

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How I Sold a Million Books on Amazon in 5 Months

In case you missed the message, John Locke is a serial entrepreneur who loves to write. He also loves to earn a profit from his writing. He sees writing as a business and the selling of books as a marketing effort. And this is what he shares in this book.

John Locke Author: Secrets to Self-Publishing Success

I owned a life insurance company. I quit college with one week to go before graduation in order to sell insurance door-to-door on straight commission. By age 28 I was one of the top insurance sales people in the world.  By age 35 I bought my own life insurance company and appointed nearly 7,000 agents in 34 states.

A Newbie’s Guide to Publishing: Guest Post by John Locke

Free Expert Advice

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Free Small Business Software Alternatives

Underwriting Solutions LLC

A couple of years ago I drafted a consulting proposal for a bunch of investors interested in starting a new life insurance company.  The investors didn’t want to spend a lot of money on infrastructure, so I drafted a proposal that emphasized outsourcing and the use of cloud based software services that were either extremely low-cost or in some cases, free.  I wrote:

The creation and implementation of a low-cost distributed collaborative workforce offers the new company an additional distinct competitive advantage in the industry… The new company will not be constrained by legacy systems, outdated processes, or asset quality issues.  We will create an administrative infrastructure built upon low-cost world-class services furnished by companies with a proven track record of success.  This simplified example shows how quickly and inexpensively a customized group of outsourcing partners can be assembled to provide core administrative services for the new company.

Since that time I have wanted to update my list of free software services but now I don’t have to. Stephen Murphy of getbusy media wrote a great little article which can be accessed though the link above.  The other link is just something else I’ve been playing with.

And for the curious, no I did not get the gig two years ago.

 

Have a Plan for Business Continuity

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Missing List in Joplin Tornado Drops to 156 – WSJ.com

“The Joplin Area Chamber of Commerce said Friday that at least 400 businesses and 5,000 jobs were affected by the tornado.”

If you click through and read this WSJ online article, you’ll notice a small video window.  The opening picture of the video is an electric guitar embedded neck first into a wall of a house.  I had never thought of my guitars as deadly weapons, but in the right weather conditions they are.
When I read about the number of businesses affected I silently hoped these businesses had disaster recovery and business continuation plans in place.  Unfortunately, the most likely answer is no and most of these businesses will ultimately fail.
Not many of us think about total destruction from an F-5 tornado.  But if you manage to survive at one point you will have to get back to work.
Time to spend some time revising my own business recovery and continuity plans.

Change or Die

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Seth Godin: The New Face Of Publishing « Radio Litopia

One of the most difficult things you ever have to do as a manager, executive or consultant is helping others to change.  Follow this link to an interview with Seth Godin.  It’s about 30 minutes long but well worth listening to.  Godin’s thoughts about the future of the publishing industry are both scary and on target.  Could there be another business so entrenched in the past, so tied to doing things the way they have always been done that its leaders are unable to see the changes all around us and that doing nothing becomes the perfect strategy for a slow and painful business death?